My Top Lessons from 2016

2016 ludvig sunström travels

Current Inspirations:

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First Ever English Episode of 25 Minuter: Interview with the Multi-Talented Edmund Lowman

25 min google+I’ve been asked by lots of SGM readers (and other English speaking people) about 25 Minuter, the podcast I do together with Mikael Syding.

Unfortunately, all of our episodes are in Swedish. Until just now. . .

We just put out our first ever episode in English. Continue Reading…

Pounce on Opportunity & Sacrifice for Success (U.S Travels + Vlog w/ Kyle Eschenroeder of StartupBros)

Mariott Idyllic view again -- StartupBros Import EmpireIt was my 5th day of the StartupBros Import Empire event and I was staying at the Marriott [as pictured above].

The Ritz-Carlton–where we stayed for the first 4 days–is better. It costs $350/night, for normal folks. . .
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Success is Hard: 7 Evolutionary Mismatches You Must Overcome

evolutionary mismatch - blakeThe other day I was at an alumni event from my university. It was really good, and I met some interesting, accomplished people.

–All of them twice my age or more.

There were maybe 80 people at the event, and I was the youngest one in attendance. I benefited greatly from this contrast.

Two other guys under 30 stood by themselves at a table all night, poundingContinue Reading…

“Enter the Gauntlet”

Ienter the gauntletn medieval Japan there was something called Musha shugyō: a samurai’s path to mastery.

Here’s how it used to work. . .

A young man, wanting to become a samurai, embarked on a journey–like a religious pilgrimage, a rite of passage–in order to test his mettle, learn strategy, challenge other warriors in duels, and build his skill set.

The purpose of Musha shugyō was to harden the young man; to hone his abilities until heContinue Reading…

The Intelligent Man’s Guide to: Consumerism (Part 4: The Confused Consumer)

The Intelligent Man's Guide to: Consumerism (Part 4: The Confused Consumer)Once upon a time, James Bond was a genuine badass.

Now, James Bond is only a symbol of manliness for the confused consumer, who doesn’t have any better role models in his life.Continue Reading…

The Intelligent Man’s Guide to: Consumerism (Part 3: Brands and Social Deception)

branding brand consumer society confused consumer

Would you like to “put a tiger in your tank”?

You see, I don’t own a car. That’s why I’m asking.

Anyway, it turns out a lot of people were indeed interested in putting tigers in their tanks. Surprisingly many!

Why is that?

That’s for Ernest Dichter to know, and for you to find out. Continue Reading…

The Intelligent Man’s Guide to: Consumerism (Part 2: Progressive Obsolescence & The Secret Power of Women)

progressive obsolescence, women, christine frederickThis ad (to the right) is highly “incorrect” in modern consumer culture.

But that wasn’t the case 50+ years ago. Although it wasn’t her intention, Christine Frederick is responsible for this gradual change in culture (and advertising).

Christine Frederick was a home economist, editor of multiple papers and an advertisingContinue Reading…